Modify the store's layout and features

The extended store addon expands you store's functionality by adding a few essential features that give you that extra edge.

Details

Showing product variations in store and direct checkout can help your store's user experience in the following ways:

1. Faster product selection

Usually a user would have to vist the product page and select a product variation before being able to add the product to their cart. This can be done faster by:

• Showing all variation types in the store and recuding the amount of clicks
• Returning buyers can select their products much faster

2. Better availability oversight

If you have many versions of a product, showing single variations gives better oversight by:

• Easily see price differences between variations
• Compare two variations, side by side
• Allowing the buyer to see exactly which vartiations are in and out of stock

Direct Checkout

Direct checkout can significantly help increase sales by reducing friction in the purchasing process. Here's how it works and why it matters:

1. Fewer Steps = Higher Conversion

• Traditional checkout often includes multiple steps: cart, shipping info, billing info, payment, confirmation.
• Direct checkout skips the cart or minimizes steps, letting users go straight to purchase.
• This reduces drop-off points, leading to higher conversion rates.

2. Impulse Buying is Easier

• When there's less time to second-guess or get distracted, people are more likely to complete a purchase.
• Especially effective on social media, mobile apps, or email campaigns, where attention spans are short.

3. Improved Mobile Experience

• Mobile users abandon carts often due to clunky interfaces.
• Direct checkout simplifies this, making buying on mobile faster and smoother.

4. More Seamless Integration with One-Click Payment

• Platforms like Shop Pay, Apple Pay, or Google Pay allow customers to buy instantly with stored payment info.
• The less effort required to input data, the more likely the sale is completed.

5. Reduced Cart Abandonment

• A 2024 study by Baymard found that nearly 70% of online shopping carts are abandoned.
• Many abandonments are due to complex or lengthy checkout—direct checkout directly addresses this issue.

6. Supports Social and Influencer Marketing

• You can link a product directly in a social post or ad and send users straight to checkout, shortening the sales funnel.

Main features

• Show poduct variations in store
• Enable/disable direct checkout (bypass cart)